Case Study: LaunchDarkly scales competitive intelligence across 200+ sellers with Hindsight

LaunchDarkly Scales Competitive Intelligence Across 200+ Sellers with Hindsight

LaunchDarkly, a feature management platform, faced a challenge scaling competitive intelligence for its 200+ sales reps. Their manual process of gathering intel from Slack and anecdotes was slow and inconsistent, providing limited insight from only one deal review per month. They turned to the vendor Hindsight for a solution.

Hindsight provided an AI-driven competitive intelligence platform that automated competitor monitoring and implemented automatic seller surveys after every closed deal. This solution multiplied feedback volume by 200x and delivered real-time, actionable insights to the entire sales team. As a result, LaunchDarkly's one-person CI team now supports all 200+ reps, providing them with current intelligence on 25+ competitors and cutting the time to get competitive answers from days down to minutes.

LaunchDarkly

Tye Davis

Sr. Manager of Competitive Intelligence