Case Study: Martinus Group streamlines global email signature management with HiHello

Martinus Group saves 100s of hours a year with HiHello

Martinus Group, a global rail construction company, faced a significant challenge in managing consistent and branded email signatures for its rapidly scaling workforce. Their manual, copy-and-paste process was time-consuming for the IT team and resulted in off-brand signatures, creating a risk to their professional image. They turned to the vendor HiHello and its Email Signature Manager service to find a solution.

By implementing HiHello's automated platform, Martinus achieved a centrally managed, brand-locked signature solution. The integration with Entra ID enabled automatic onboarding and offboarding for hundreds of employees, saving hundreds of hours annually. The solution also provided a new communications channel for targeted promotions and regional notices, generating over 1.2 million views on a single campaign. HiHello provided the tools to efficiently manage two different brands from one platform.

Martinus Group