Case Study: Goodwill achieves brand consistency and community trust with HiHello

Goodwill boosts community engagement with HiHello and hundreds of lead capture exchanges

Goodwill, a nonprofit organization focused on workforce development, faced challenges with a lack of measurable data from its community outreach and inconsistent branding in its email communications. They partnered with the vendor HiHello to implement its digital business card and email signature manager services to address these issues.

By using HiHello's platform as a single source for both digital business cards and automated email signatures, Goodwill achieved brand governance and gained valuable insights into its engagement. The solution provided by HiHello resulted in the capture of hundreds of community contacts and eliminated the paper waste associated with traditional business cards, creating a measurable engine of community trust.

Goodwill