Case Study: Blend cuts reporting time by 50% with Hightouch

Blend Reduces Their Finance and Success Team’s Reporting Time by 50% With Unified Data

Blend, a fintech company processing $5B in transactions daily, needed a faster way to move data into and out of its warehouse to support finance, operations, and customer success. Before Hightouch, the team relied on in-house scripts, Zapier, and Airflow, which made even simple data changes slow and difficult to scale as new SaaS tools like Salesforce, Marketo, Asana, NetSuite, and Lever were added.

Using Fivetran for ELT and Hightouch for Reverse ETL on Amazon Redshift, Blend unified data across departments and synced trusted metrics back into business tools. Hightouch helped the team detect sync failures faster, automate Slack alerts, and push product and customer data into systems like Asana and Salesforce, cutting finance reporting time in half and enabling services books to close four days earlier, while new pipelines now take under three working days instead of up to a month and edits take about a minute.

Blend

William Tsu

Customer Success Operations