Case Study: Shot Cut achieves 35% faster review cycles and smoother approvals with Hightail

Why video agency Shot Cut aims for a 100% success rate

Shot Cut is an Australian video ad agency that specializes in online campaigns and TV commercials and aims for a 100% success rate by focusing on one strong idea and iterating with clients. Their biggest challenge was inefficient post‑production collaboration—multiple file versions, scattered feedback and slow approvals that delayed final cuts.

They adopted Hightail Spaces to centralize files and use timeline-based comments, giving clients a single link to stream, download and annotate each cut. This streamlined reviews, reduced version confusion, sped approvals and cut review time by about 35%, improving turnaround and client satisfaction.

Shot Cut

Nathan Bobik

Creative Director