Case Study: VSI TV achieves faster delivery of large HD video to broadcasters with Hightail

VSI TV - Customer Case Study

VSI TV, a UK-based video production company led by John Gubba, faced major disruption as digital technology lowered barriers to entry and DVD revenues collapsed. The business grappled with fierce competition, time-sensitive deliveries for broadcasters, long-distance logistics (regular 350-mile trips to clients like MUTV), and the looming challenge of much larger digital file standards and a vast analogue tape archive.

VSI adopted Hightail Uplink to send large video files quickly and reliably, enabling same-night transfers and next-day broadcasts (for example, MUTV’s David Moyes coverage), while selectively digitizing footage and monetizing clips via YouTube and other platforms. The change reduced travel and turnaround time, improved client responsiveness, preserved VSI’s reputation for high-quality storytelling, and opened new distribution and revenue opportunities.

VSI TV

John Gubba

Owner