Case Study: Boggi Milano expands on Farfetch with Highstreet.io

Boggi Milano launches on Farfetch in 2 months with Highstreet.io

Boggi Milano, a global men's luxury fashion brand, sought to expand its eCommerce reach into new international markets via the Farfetch marketplace. The challenge was that the integration process was complex and would take too long to complete using internal resources. To overcome this, Boggi Milano turned to its existing vendor, Highstreet.io, for their marketplace integration service.

Highstreet.io implemented a solution using its pre-built integration with Farfetch's APIs, automating product listing uploads and enabling real-time inventory synchronization. The results were significant: the integration was completed and live in just two months. This provided Boggi Milano with a new sales channel, ensured they only sell in-stock items, and created a foundation for future marketplace expansions. Highstreet.io's expertise allowed Boggi's team to focus on their core omnichannel strategy.

Boggi Milano