Hibu
19 Case Studies
A Hibu Case Study
Pickups Plus, a family-owned truck accessory shop in Springfield, IL, was struggling to attract new, younger customers through its traditional TV and radio ads. Their online presence was inconsistent and they had an outdated, user-unfriendly website, making it difficult for potential customers to find accurate contact information. They partnered with digital marketing vendor Hibu for a solution.
Hibu implemented an integrated solution including Listings Management to correct online information and a new Smart Site website with a contact form. Using search, social, and display ads, Hibu dramatically increased the company's online visibility. As a result, Hibu generated 899 leads, 2,614 ad clicks, and 3,580 website visits for Pickups Plus within 90 days, leading to an expanded customer base and significant business growth.