Case Study: MTZ Paving boosts leads and sales with Hibu digital marketing

MTZ Paving triples sales with Hibu and generates 223 leads in 90 days

MTZ Paving, a New York-based paving company, faced the challenge of generating enough daily leads through its reliance on word-of-mouth and social media. Owner Gabriel Martinez needed a more robust marketing solution to stand out in a competitive market and find a reliable digital partner. Hibu provided a comprehensive digital marketing solution for the company.

Hibu implemented an integrated solution including a new website, search and social marketing, reviews generation, and listings management. This strategy generated 223 leads, 182 calls, and 2,154 website visits in a 90-day period. Most significantly, MTZ Paving tripled its sales in its second year using Hibu, growing from approximately $300,000 to a target of $2 million, while also receiving higher quality leads.

MTZ Paving