Hibu
19 Case Studies
A Hibu Case Study
The Hildebrand Law Firm, a small-town legal practice in Milwaukee, faced a challenge with its outdated web presence and lack of digital marketing. With no formal marketing strategy beyond word-of-mouth and an old, basic website that was difficult to manage, Director of Operations Abbey Smith sought a solution. The firm also struggled to manage online reviews and remove an obsolete former website.
Hibu implemented a comprehensive digital marketing solution, which included building a new website designed to convert visitors and integrating search and social marketing, SEO, and online review management. As a result, Hibu helped the firm achieve the number one spot in local search results for "estate planning lawyer." The measurable impact included 593 leads, 2,032 ad clicks, 5,714 website visits, and 523 calls in a 90-day period, significantly increasing client inquiries for the firm.