Case Study: CIRS Research Foundation achieves 1,600+ registrations and $35,000 revenue with HeySummit

CIRS Research Foundation drives 1,600 registrations and $35K revenue with HeySummit

The CIRS Research Foundation, a nonprofit, faced the challenge of organizing its first virtual summit to educate patients, families, and clinicians while raising funds. They needed a platform to manage the substantial operational workload of a six-day event with 45 speakers and 61 talks, including registration, scheduling, and access rules. They chose HeySummit to provide the event-management solution.

Using HeySummit, the foundation implemented a virtual summit with a free daily access model and a paid upgrade for six months of replays. The solution also incorporated sponsorships as a separate revenue stream. This approach resulted in more than 1,600 registrations and generated approximately $35,000 in gross revenue, with a paid conversion rate of approximately 29%. HeySummit provided the necessary workflow to successfully coordinate and monetize the large-scale event.

CIRS Research Foundation