Case Study: SARIA attracts qualified drivers and production workers with HeyJobs

Through the optimal mix of recruiting channels, Saria was able to attract many qualified employees through HeyJobs

The customer, SARIA, faced a significant challenge in recruiting qualified professional drivers and production workers in a competitive market. Their traditional post-and-spray recruiting methods were no longer sufficient to meet their high demand for logistics staff. To address this, they turned to the vendor Heyjobs for a new recruiting solution.

Heyjobs implemented a data-driven advertising solution, publishing SARIA's jobs as premium ads and using an algorithm to match them with qualified candidates on social media and job portals. The system automatically reallocated the daily budget to the best-performing channels based on application quality. This approach provided SARIA with over 28 qualified candidates every 30 days at a cost per application of just €58, making their recruiting process far more efficient and effective.

SARIA

Sebastian Mosch

HR Manager