Case Study: Hitado achieves 5.4% revenue growth with Acto

Hitado onboards new sales reps in medical technology 6x faster

Hitado, a German medical technology provider, faced a challenge in managing its enormous and diverse customer base. With each sales rep responsible for hundreds of clients, smaller accounts often fell through the cracks. Their reliance on manual, static sales lists made it impossible to maintain a dynamic view of customers, leading to untapped revenue opportunities and a high risk of churn.

Hitado implemented Acto, an AI-powered sales intelligence platform that integrated with their existing systems. Acto analyzed historical data to provide daily, personalized signals for each sales rep, highlighting reorders, churn risks, and cross-selling opportunities. This solution from Acto resulted in a 5.4% revenue increase, significantly reduced customer churn, and accelerated the onboarding of new sales reps by six times, allowing them to become effective within just one to two months.

Hitado

Ilka Greco

Inside Sales Lead