Case Study: Promethean Energy gains earned media validation with HexaGroup

Promethean Energy reaches 20.3M monthly audience with HexaGroup

Promethean Energy, an innovator in oil and gas decommissioning, was struggling to gain media coverage for its key projects and business model. The company engaged public relations firm HexaGroup to help secure earned media that would communicate its value to stakeholders and provide third-party validation.

HexaGroup implemented a strategic media relations campaign, which included repitching previous project milestones with new angles, pitching a key executive hire, and securing interviews from an industry event. These efforts generated significant coverage in targeted outlets like the Houston Business Journal and Offshore Magazine. HexaGroup's work reached a total monthly audience of over 20 million, providing vital validation for Promethean Energy's integrated marketing strategy.

Promethean Energy