HexaGroup
46 Case Studies
A HexaGroup Case Study
Culinary Institute Lenotre, a culinary institute, faced declining enrollment and low visibility post-COVID, with a website that was not effective at converting visitors. With no in-house marketing team, they turned to the vendor HexaGroup for strategic support to modernize their web presence and drive enrollment from a diverse mix of students.
HexaGroup built a new, mobile-friendly website and launched persona-driven campaigns across Google, LinkedIn, and TikTok. This solution, which included SEO-rich content and a HubSpot automation engine, resulted in a 75.64% increase in leads and a 53.83% drop in bounce rate. HexaGroup's work helped Culinary Institute Lenotre achieve fuller classes and a stronger brand presence.