Case Study: CARFAX reduces Google Maps Platform costs and improves location services with Hexagon

CARFAX Uses Google Maps Platform to Enhance Location-based Business Strategies

Carfax, a provider of vehicle history reports, needed to optimize its use of Google Maps Platform APIs for enhanced value and better cost management after Google shifted to a pay-as-you-go model. The company was referred to vendor Hexagon to develop a strategic approach for its location-based services.

Hexagon provided expert management and optimization of the APIs, improving implementations like the Places Autocomplete feature. This partnership delivered a more seamless user experience and implemented cost-control measures, including usage monitoring. As a result, Carfax reduced its number of API calls, increased site speed, and achieved significant cost savings.

Carfax

Todd Schonhardt

Development Manager