Case Study: Shaw Trust Accessibility Services boosts digital reach with HeX Productions

Shaw Trust Accessibility Services boosts paid traffic 233% with HeX Productions

Shaw Trust Accessibility Services, a social enterprise that audits website accessibility, needed to increase outreach and customer acquisition. With a limited sales team, they sought to boost their output through digital marketing and turned to HeX Productions for SEO, PPC, and social media support.

HeX Productions implemented a comprehensive digital strategy, including keyword-driven blog content for SEO, a managed PPC campaign using a Google AdWords grant, and a revitalized social media strategy focused on disability rights. This collaborative approach yielded significant results: a 323% increase in website users, a 233% increase in paid traffic within a month, consistent social media growth, and key blog posts becoming the site's most visited pages.

Shaw Trust Accessibility Services