Case Study: The Sharing Group scales data pipelines and powers 450M+ monthly events with Hevo Data

How The Sharing Group is efficiently delivering shared services across categories using data

The Sharing Group, a collective of brands promoting sustainable living through sharing platforms, faced the challenge of turning its vast customer data from multiple sources into actionable insights. Despite collecting data from databases and SaaS applications, they struggled to control margins and minimize customer churn across their diverse business units. They needed a scalable solution to centralize this data for analysis and partnered with Hevo Data to find an automated data integration tool.

Hevo Data provided an easy-to-use ELT platform to automate pipelines from sources like MySQL, PostgreSQL, S3, Zendesk, and Hubspot into Snowflake. This solution centralized all data, enabling each brand to generate powerful insights for strategic decisions. The results were significant: Hevo effortlessly scaled to handle a 400% surge in customer volume, and the company transformed into a data-driven organization with improved margins, reduced churn, and saw one brand become a market leader.

The Sharing Group

Jim de Clercq

Manager BI