Hevo Data
54 Case Studies
A Hevo Data Case Study
Harmoney, the largest online personal lending platform in Australia and New Zealand, needed a reliable way to centralize session and event data into Snowflake after their previous pipeline tool Alooma stopped supporting Snowflake. They engaged Hevo Data to replace Alooma and consolidate first‑party data for analytics and machine‑learning use cases, including Google Ads Smart Bidding and lifetime‑value (LTV) modeling.
Hevo Data migrated all pipelines in about one month and connected Harmoney’s SaaS sources to Snowflake using no‑code pipelines and integrations (including Intercom and Marketo), enabling 100% accurate, uninterrupted data flow and secure processing of over 5M records/day with no latency. The implementation saved roughly 30% of engineering time, reclaimed months of development effort, improved ML model accuracy for ad targeting, and led to higher conversions on Harmoney’s ad campaigns.
Miles Davis
Business Intelligence Manager