Herring Design
18 Case Studies
A Herring Design Case Study
Covenant Testing Technologies, an independent provider of well testing and flowback services, approached Herring Design to establish a complete brand identity for their new company. Their challenge was to create a fresh visual identity and a modern online presence to share their story of utilizing leading-edge technology and cultivating leaders.
Herring Design implemented a comprehensive solution that included a new logo, collateral, and a fully responsive website built on an open-source CMS. The branding was built around the core messaging "Performance, Powered by People," which became a central company value. The response from the customer was positive and the new brand identity directly resulted in new work for one of Covenant's shareholders.