Case Study: Virgin Atlantic achieves higher conversions and a 15% lift in average order value with HelpOnClick

Virgin Atlantic - Customer Case Study

Virgin Atlantic, a UK-based airline operating from Heathrow, Gatwick and Manchester across North America, Africa, the Middle East, Asia and the Caribbean, sought to improve online sales performance and streamline customer support. To address this, the airline implemented a live chat solution from HelpOnClick to support website visitors and online bookings.

HelpOnClick’s live chat integration raised conversion rates and drove a 15% increase in average order values, while senior management reported lower overhead by reducing the need for a large call-center team. By boosting revenue per booking and cutting support costs, HelpOnClick delivered measurable commercial and operational benefits for Virgin Atlantic.

Virgin Atlantic