Case Study: Disability:IN grows disability inclusion with HelpGood's accessible website redesign

Disability:IN boosts traffic 150% with HelpGood

Disability:IN, a leading nonprofit resource for business disability inclusion, faced the challenge of quickly rebuilding its website and revisiting its overall messaging. They needed a best-in-class, highly accessible site launched in time for their global conference. HelpGood was brought in to provide a suite of marketing services, including a website redesign.

HelpGood delivered a website redesign that met the highest accessibility standards (WCAG Level AAA) while also demonstrating that accessible design can look great. The solution included producing all marketing materials and affiliate toolkits. This effort resulted in a 150% year-over-year increase in website traffic and helped attract over 200 Fortune 500 CEOs to commit to disability inclusion, propelling Disability:IN into a new league.

Disability:IN