Case Study: Best For Bride increases lead gen by 261% with Hello Bar

A HelloBar Case Study

Preview of the Best for Bride’s Case Study

How Hello Bar Increased Best For Bride’s Lead Gen By 261% In One Month

HelloBar worked with Best For Bride, a wedding dress retailer serving brides and bridal parties, to improve lead generation from its website traffic. The company had a basic Hello Bar setup, but it was only collecting a small number of emails each month and needed a better way to capture visitors before they bounced.

HelloBar’s Dedicated Marketing Team redesigned the site’s pop-up strategy with targeted offers for different visitor types, exit-intent page takeovers, and device-specific pop-ups for mobile, tablet, and desktop. In 31 days, Best For Bride increased email captures from 246 to 643 per month, a 261% lift, and the results held steady afterward as the company continued testing and optimizing with HelloBar.


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Best for Bride’s

Olga

Best for Bride’s


HelloBar

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