Case Study: Arnold & Baldwin cuts admin time and doubles lead conversions with Heighton Agency's LeadSyncPro CRM integration

Arnold & Baldwin cuts lead admin time by 80% with Heighton Agency

Arnold & Baldwin, a chartered surveying company, faced a significant challenge in managing a high volume of leads from multiple third-party systems. The manual process of inputting these leads into their Zoho CRM was taking up to 30 minutes per lead, creating an administrative burden that slowed response times and limited their capacity for growth. They partnered with the Heighton Agency to find a solution that would streamline this process.

The Heighton Agency developed LeadSyncPro, a bespoke middleware platform that automated the integration of leads from systems like Salesforce into Zoho CRM. This solution from the Heighton Agency drastically reduced administrative time from 30 minutes to just 5 minutes per lead, slashed lead-to-contact time by 80%, and ultimately doubled lead conversions, freeing up staff to focus on higher-value activities and customer engagement.

Arnold & Baldwin