Case Study: Clayton State University celebrates its 50th anniversary with HeckYeah

Clayton State University celebrates 50 years with HeckYeah and a 60-page anniversary magazine

Clayton State University needed to meaningfully commemorate its 50th anniversary but its marketing team had limited bandwidth. They partnered with the design studio HeckYeah to create a signature piece for the celebration.

HeckYeah collaborated with the university to concept, design, and produce a sophisticated 60-page anniversary magazine. The solution included a brand refresh, a foil-stamped cover, and new layout templates. The final magazine was extremely well-received, generating pride and excitement across the university community while also providing the internal team with new, reusable design standards.

Clayton State University