Case Study: WeWork streamlines its member app experience with Heady

WeWork unifies 5+ fragmented member journeys with Heady in 3 months

WeWork faced a challenge with its member app, which had become fragmented and complex due to the introduction of new offerings and membership types. This made the user experience inconsistent and difficult to scale effectively. To address this, WeWork partnered with the mobile app product design and strategy vendor Heady to holistically redesign the app.

Heady reimagined and unified the member journey by completely redesigning the WeWork app from the ground up. The solution streamlined user flows, modernized the brand styling, and introduced new features like a dedicated member homepage. Heady delivered a scalable design system and dev-ready designs, providing WeWork with a cohesive, user-friendly experience and a clear roadmap for phased implementation.

WeWork