Case Study: VMLY&R achieves real-device global testing and faster performance insights with HeadSpin

VMLY&R's Mobile Apps and Emerging Technology team creates connected and innovative experiences for leading partners with HeadSpin

VMLY&R, a global brand and customer‑experience agency, faced slow, inconsistent mobile testing across distributed teams due to constrained access to physical devices, time‑consuming device request processes, and the limitations of emulators. To address these challenges they turned to HeadSpin, using HeadSpin’s global device infrastructure and performance monitoring tools to test and analyze client mobile apps on real devices in multiple locations.

HeadSpin gave VMLY&R remote, local access to real devices (eliminating emulator-only testing), plus in‑depth performance monitoring and AI‑powered recommendations. This enabled teams—including those in Poland—to test features as if they were on U.S. devices, automate and strengthen regression testing, pinpoint root causes across the stack, and resolve issues faster—reducing workflow delays, improving collaboration, and delivering higher‑fidelity performance analysis.

VMLY&R

Adam Jones

Director of Mobile Apps and Emerging Technology