Case Study: National Ovarian Cancer Coalition raises ovarian cancer awareness with HCK2

National Ovarian Cancer Coalition raises ovarian cancer awareness with HCK2 and 90% early-stage survival messaging

The National Ovarian Cancer Coalition (NOCC) faced the challenge of raising awareness about ovarian cancer, a disease with non-specific symptoms that is often detected too late, leading to a low survival rate. To combat common myths and educate women on the signs, they partnered with vendor HCK2 for a comprehensive awareness campaign involving video and digital asset development.

HCK2 developed a cross-media campaign featuring a series of videos, social media assets, and a campaign tool kit. This solution aimed to educate women of all ages on the symptoms and encourage them to take early action. By creating relatable content featuring survivors and medical experts, HCK2 helped the NOCC effectively communicate its critical message and drive traffic to its resources.

National Ovarian Cancer Coalition