Case Study: Grayson Living achieves nearly 6x ROAS with HawkSEM

Grayson Living boosts ROAS nearly 6x in 3 years with HawkSEM

Grayson Living, a high-end furniture and decor retailer, sought to grow its e-commerce sales by strategically scaling its marketing budget. The company partnered with HawkSEM to address this challenge and attract more online buyers to complement its brick-and-mortar sales.

The HawkSEM team implemented a solution involving shopping campaign improvements, retargeting, feed optimization, and display advertising. By tweaking campaigns and creating custom landing pages, HawkSEM helped Grayson Living achieve significant results, including nearly six times their return on ad spend over three years, a 279% growth in e-commerce sales in the first year, and an 11% increase in average order value.

Grayson Living