Case Study: Jubb builds data centre industry awareness with Hattrick

Jubb boosts LinkedIn visitors by 90% with Hattrick

The customer, Jubb, is an engineering firm with a strong track record in data centre delivery. Their challenge was to build greater awareness of their capabilities among key industry players to secure more work, but they were restricted by strict confidentiality agreements that prevented them from discussing their specific projects. They turned to the vendor, Hattrick, for a strategic thought leadership approach.

Hattrick's solution was to host a roundtable discussion in collaboration with Building Magazine, bringing Jubb together with other prominent industry experts. This initiative generated an in-depth report and significant media coverage. The results for Jubb included a 90% increase in LinkedIn visitors, a 25% increase in website traffic, and 150 downloads of the industry report, successfully positioning them as a credible expert in the field.

Jubb