Hatchbuck
39 Case Studies
A Hatchbuck Case Study
Executive Strategy Group, led by President & CEO Kevin McCann, needed a repeatable way to capture leads, nurture them personally at scale, and prevent deals in the pipeline from going cold. Prior fixes—adding inside sales reps and using Infusionsoft—either proved too expensive or too complex to reliably hand off to staff.
Switching to Hatchbuck’s integrated CRM and email marketing doubled their efficiency by automating personalized sequences and ensuring a follow-up call after every email (or vice versa) to increase touches. The result was more consistent engagement and a pipeline increase of over 40% year over year, giving them a scalable, automated marketing system.
Kevin McCann
President & CEO