Case Study: Artisan Council achieves streamlined influencer outreach, 87% open rates and 27% CTR with Hatchbuck

Artisan Council - Customer Case Study

Artisan Council is a boutique marketing agency in SoHo, NYC that specializes in social media, influencer marketing and digital strategy. Because they managed large-scale influencer outreach, they relied on a convoluted, buggy automation stack (e.g., Zapier → Mailchimp) to onboard influencers en masse, which became time-consuming to maintain.

Switching to Hatchbuck gave them a streamlined workflow with tagging, customizable emails and automated follow-ups (email + tasks) that made targeting and personalization simple. As a result, open rates jumped from about 65% to roughly 87% and click-throughs climbed to nearly 27%, delivering more relevant outreach and saving significant time.

Artisan Council

Leilani Williams

Director