Case Study: Free Agency drives $70M in client revenue with Hatch

Free Agency drives $70M in client revenue with Hatch

Free Agency, a fractional CMO service for HVAC, plumbing, and electrical businesses, faced a universal challenge where their clients' leads were going unanswered due to slow, fragmented follow-up. This resulted in missed opportunities and allowed competitors to reach prospects first. To address this, they turned to Hatch for an AI-powered lead management solution.

By deploying Hatch as a centralized lead management engine, Free Agency built automated campaigns for speed-to-lead, estimate follow-up, and customer recontact. The solution was integrated into every new client onboarding. Hatch delivered exceptional results, influencing $70 million in client revenue over 12 months. The platform also saw widespread adoption, with client teams actively using it daily to convert lead volume into booked jobs.

Free Agency