Case Study: Red Ventures accelerates infrastructure deployment and cuts costs with HashiCorp Terraform Cloud

Digital marketing leader uses HashiCorp Terraform Cloud to launch online comparison tools faster, while reducing costs

Red Ventures, a digital marketing leader behind brands like The Points Guy and Bankrate, needed a better way to support more than 700 developers across 300+ teams without creating infrastructure bottlenecks. After years of using a centralized engineering model to manage cloud changes, the company wanted a more scalable approach that could speed up infrastructure deployment, reduce manual overhead, and keep costs under control. HashiCorp Terraform was already familiar across the organization, and Red Ventures turned to HashiCorp Terraform Cloud to modernize its workflow.

With HashiCorp Terraform Cloud, Red Ventures created a self-service infrastructure model that standardized deployment while giving teams more autonomy. The result was more than 400,000 successful code runs across nearly 1,500 workspaces, faster provisioning of containers and cloud resources, and over $20,000 in monthly operating cost savings. HashiCorp helped Red Ventures eliminate production bottlenecks and improve operational efficiency, enabling teams to deliver features and applications faster across the business.

Red Ventures

Ben Carter

Vice President of Enterprise Architecture