Case Study: Mr Green achieves stronger brand awareness with Harvest Digital

Mr Green boosts brand awareness with Harvest Digital, reaching 75% full-ad view rates

Harvest Digital was engaged by Mr Green, an online casino, to drive high brand engagement and reach new users while promoting its games and mobile app.

Harvest Digital's solution repurposed part of Mr Green's existing TV advert for use across digital channels, pairing it with an interactive expandable banner to measure engagement. This strategy resulted in an expand rate well above the industry average, with 75% of users viewing the entire advertisement.

Mr Green