Case Study: Hotel Morjan increases ADR by 20% with happyhotel

Hotel Morjan - Customer Case Study

Hotel Morjan, a 40-room, family-run hotel in Koblenz, faced the challenge of increasing its average room rates without a proper revenue management system. Prior to using the vendor Happyhotel, their pricing was not dynamic and relied on manual seasonal and event-based rates. The hotel sought a software solution that could interface with their existing PMS, RESAVIO, to automate and optimize their pricing strategy in order to improve key performance indicators.

The solution from Happyhotel centered on its autopilot feature for dynamic pricing, which automated the price-setting process after an initial setup and learning period. This saved the hotel's staff a significant amount of daily manual work. As a result of implementing Happyhotel, the hotel reported a substantial 20% increase in its Average Daily Rate (ADR) within one year, attributing this success directly to the vendor's software. The staff also gained more time to dedicate to guest services.

Hotel Morjan

Dieter Eberle

Hotel Morjan