Case Study: Vitamin Angels drives donations with a high-performance website from Happy Cog

Vitamin Angels launches a high-performance donation site with Happy Cog

Vitamin Angels, a nonprofit organization fighting malnutrition, needed a website that could create an emotional connection to drive donations. Their challenge was to present a vast amount of information in an interesting and easy-to-find way. They partnered with Happy Cog, which provided design and development services using the ExpressionEngine CMS platform.

Happy Cog implemented a solution featuring visually rich page designs and interactive infographics to tell personal stories. The site was integrated with Salesforce CRM to help the organization track leads and customize marketing. The result was a high-performance website that effectively conveys Vitamin Angels’ mission and drives donations.

Vitamin Angels