Case Study: Leading US IT Services Company achieves greater sales and customer engagement with Happiest Minds

Implementation of an Additional Sales Channel to Increase the Sales for a Leading US IT Services Company

Leading US IT Services Company needed to add an additional sales channel, improve the user experience, and tap B2C prospects to grow its customer base. Happiest Minds supported the eCommerce implementation using a portal and Magento-based e-commerce solution, along with recommendation and analytics capabilities.

Happiest Minds delivered a state-of-the-art, context-aware portal with personalized recommendations, peer-behavior analysis, and intuitive content flows. The result was a new sales channel that increased sales, boosted customer engagement, and made product and service recommendations more efficient, while providing a more appealing user experience.