Case Study: Global Top 5 Wholesaling Company achieves ecommerce enablement and a new sales channel with Happiest Minds' Magento-based solution

Ecommerce Implementation for a Global Top 5 Wholesaler

A Global Top‑5 wholesaler that operated only offline faced a growing gap as Indian consumer trends moved online — its lack of an ecommerce channel limited sales and member convenience. The company wanted a digital storefront so members could shop from home, expanding reach and adding a new revenue stream while improving supply‑chain visibility.

Happiest Minds implemented a Magento‑based ecommerce portal (PHP/Apache, MySQL) on Azure integrated with Oracle and third‑party payment, fulfillment, logistics, mail and SMS services via web services and CSV feeds. The solution enabled vendor‑managed inventory and a dropship, zero‑inventory model and onboarded 90+ suppliers across 45,000+ SKUs and 120 categories, supporting 10L+ users — creating an additional sales channel and end‑to‑end supply‑chain visibility.