Case Study: Cash & Carry Wholesale Pioneering Company achieves increased sales, brand visibility and a zero-inventory e-commerce channel with Happiest Minds

ECommerce Implementation for a cash & carry Wholesale Pioneer

A cash & carry wholesale pioneer engaged Happiest Minds to create an e-commerce presence to boost sales and capture shifting online purchasing trends. The retailer needed an efficient portal that could serve commercial customers, employees and suppliers while meeting rising consumer expectations and ambitious sales targets.

Happiest Minds implemented a Magento-based platform on Microsoft Azure with Oracle/MySQL backends, integrating ICICI payment gateway, FedEx logistics and CSV/data-feed imports for products, categories, inventory and customers. The solution included role-based portals (customers, suppliers, B2B/store admins and cashiers), backend management for category and finance teams, and security/caching/logging optimizations—resulting in a new online sales channel, stronger brand visibility and operational benefits including zero-inventory opportunities.