Case Study: Music Retail Holding achieves 4x more effective internal communications and 80% store campaign awareness with Happeo

Efficient communication throughout retail network

Music Retail Holding, the largest wholesaler of music-oriented devices in the Nordics with 34 stores and about 400 employees across Sweden, Norway and Denmark, faced a communications breakdown between headquarters and geographically dispersed stores. Differing working hours, fewer face‑to‑face visits and reliance on email and phone left store staff unsure where to find campaign or sales information, so Music Retail Holding chose Happeo’s modern employee intranet to improve the information flow.

Happeo implemented an intuitive, mobile‑accessible intranet that supported both top‑down and bottom‑up communication, centralizing news, delivery updates and campaign materials into easy‑to‑find channels. As a result, Music Retail Holding estimates internal communications are four times more effective, campaign awareness rose from 20% to 80% of stores, routine inventory calls disappeared, and staff now share best practices and updates more frequently — demonstrating clear measurable impact from Happeo’s solution.

Music Retail Holding

Peter Felldin

Marketing Manager