Case Study: Rahva Raamat improves visitor insights and store planning with Hansab's camera-based customer counting solution

Rahva Raamat - Customer Case Study

Rahva Raamat, one of Estonia’s leading bookstore chains, wanted a better overview of visitor numbers and customer behavior in its stores. To address this challenge, Hansab implemented a camera-based customer counting solution using Cross Point 3D cameras.

Hansab’s solution helps Rahva Raamat measure incoming and outgoing visitors separately, track time spent in the store, and count customers in real time with the Cross Point LIVE visitor counting CPU. The system can cover up to 64 m² per camera and up to 10 passages or 8 predefined areas, giving the retailer actionable data to evaluate campaigns, plan staffing, and maintain the optimal number of customers for the retail space.

Rahva Raamat