Case Study: Pizza Hut keeps Britain fed with Hanover communications

Pizza Hut reaches 7,500 team members in hours with Hanover

The customer, Pizza Hut, faced a challenge during the COVID-19 pandemic as the food delivery leader needed to reposition itself from a large corporation to a vital local service. This was crucial to protect its right to operate and assure its workforce. The vendor, Hanover, assisted with a communications strategy to engage government on the importance of food delivery.

Hanover implemented a solution by rewiring Pizza Hut's communications, creating a direct channel via WhatsApp to reach its 7,500 team members. This boosted morale and ensured safety. The impact was significant, with customer trust ratings exceeding pre-pandemic levels and over 250 media hits. Hanover's work helped Pizza Hut maintain operations, strengthen government influence, and become a best-in-class example for the hospitality sector.

Pizza Hut