HANGAR49
11 Case Studies
A HANGAR49 Case Study
Roam Ringier, the African arm of a Swiss media group, worked with HANGAR49 on its Jobberman and BrighterMonday HR brands. Their challenge was to identify and engage with corporate HR practitioners across five African countries to leverage their large candidate database, requiring accurate data and a close sales partnership to generate and close leads.
HANGAR49 implemented a solution that uncovered a serviceable market of over 23,000 prospects. They maintained an impressive 71% average active engagement rate across channels and handed over an average of 21 sales-accepted leads each month, successfully navigating the complexities of selling digital services in Africa's dynamic landscape.