HANGAR49
11 Case Studies
A HANGAR49 Case Study
Urbian, a Cape Town-based digital innovations firm, faced a challenge in reaching new prospects and closing deals due to a lack of a dedicated sales team. Without the workforce for PR and outreach, they struggled to connect with their ideal targets in the financial services, insurance, and retail sectors. They engaged HANGAR49 for its lead generation services to address this.
HANGAR49 implemented a strategy that proved Urbian's hypothesis about their ideal targets was correct. The solution emphasized the importance of attractive, dynamic content for building domain authority. As a result, HANGAR49 helped Urbian achieve a 35% outreach response rate, source over 3,400 leads per month, and close their largest deal worth $200K.