Case Study: PepsiCo Ukraine streamlines promo code redemption with Handy.ai digital assistants

Streamlining promo code redemption with Digital Assistant

PepsiCo Ukraine, a leader in the food and beverage industry, faced challenges with its promotional campaigns, including complex promo code redemption that led to data loss and compromised data quality. To address this, they partnered with vendor Handy.ai to implement a solution using innovative digital assistants.

Handy.ai developed a series of chatbots for PepsiCo's various brands, which streamlined the promo code registration process, explained campaign rules, and provided instant user assistance. This solution integrated seamlessly into PepsiCo's digital ecosystem, significantly improving customer engagement and ensuring the security and reliability of the collected data during promotional campaigns.

PepsiCo