Case Study: Match Education grows diverse teaching talent nationwide with Handshake

Match Education Taps Into Nationwide Talent Diversity on Handshake to Deliver Opportunity

Match Education, a leader in K-12 education and teacher preparation based in Boston, needed a virtual recruiting platform to move beyond regional hiring and build a nationwide pipeline of teaching talent. The school wanted to reach candidates from across the country and the academic spectrum, while increasing diversity to better reflect its student body.

Using Handshake Premium’s Segments, Campaigns, and Testimonials, Match Education broadened its talent search and scaled outreach to students nationwide. With Handshake, Match saw total brand engagement grow 12x, applicants increase 10x in the last year, new hires from underrepresented groups grow 10x, 8x more students from partner schools submit applications since 2017, and an 80% reduction in recruiting costs when switching to digital recruiting via Handshake year over year.

Match Education

Brittany Washum

Recruitment Manager