Case Study: Sydney Metro Airports achieves a bold brand refresh with Handle Branding

A Handle Branding Case Study

Preview of the Sydney Metro Airports Case Study

Sydney Metro Airports refreshes brand across 160+ tenants with Handle Branding

Sydney Metro Airports, a leading general aviation and recreation hub in New South Wales, engaged the vendor Handle Branding. Their challenge was to drive a revitalized vision and create a refreshed, consistent brand identity that could be applied across multiple channels to support their future growth.

Handle Branding delivered a comprehensive solution that included a logo evolution, a new visual identity system, and a wide range of marketing materials such as brochures, posters, and corporate templates. The outcome was a bold and expressive new brand that empowers Sydney Metro Airports to rise towards the future.


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