Case Study: Long & Foster Real Estate boosts brand storytelling with Hammer + Nail

Long & Foster Real Estate brings a 10-person cinematic video campaign to life with Hammer + Nail

Long & Foster Real Estate, the United States' largest privately owned real estate company, sought to create a digital campaign focusing on its competitive edge and reliability. Their challenge was to faithfully replicate a cinematic martial arts combat sequence with a playful attitude, a task that was very different from their usual style. They engaged the vendor Hammer + Nail for video production services.

Hammer + Nail assembled a large team of 10 people, including two illustrators dedicated to backgrounds and character design, to deliver the project. The solution involved creating plenty of vivid scenes and was managed through open dialogue with the client. Hammer + Nail successfully met this exciting challenge, coming out victorious and delivering a unique and engaging video campaign for the client.

Long & Foster Real Estate