Case Study: Garden4Less achieves 242% revenue growth with Hallam Internet

Garden4Less grows revenue 242% with Hallam Internet

Garden4Less, a UK-based online retailer of garden equipment and furniture, faced the challenge of increasing its PPC profit efficiently. Their in-house team was hindered by the manual, time-intensive process of programming thousands of advertising bids, which wasted resources and risked errors. They partnered with digital marketing agency Hallam Internet for a solution.

Hallam Internet developed bespoke automation tools to categorize customers and products, enabling smarter bid management that maximized ROI. This automation handled millions of checks, saving time and eliminating human error. Despite obstacles like stock issues during the pandemic, the adapted strategy drove tremendous growth. Hallam helped Garden4Less achieve a 242% increase in revenue year-over-year, a 101% increase in transactions, and a 267.5% increase in average order value, solidifying its position as a leading UK online garden retailer.

Garden4Less